Japan

Sponsorship

Dentsu and other Japanese firms indicted over alleged Tokyo 2020 bid-rigging

A number of companies have been formally indicted with rigging bids to organize Tokyo 2020 build-up events.

Euan Cunningham

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Media

F1 and DAZN extend Japan deal through 2025

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Sponsorship

Dentsu barred from bidding on government contracts amid Olympics corruption probe

Media

FIFA+ providing coverage of Club World Cup in over 50 markets

Media

World Baseball Classic increases Japan coverage with Amazon and J Sports deals

Sponsorship

Aoki Holdings founder pleads guilty to bribing Tokyo 2020 sponsorship chief

Events

Sapporo pauses Winter Olympics bidding amid Tokyo 2020 corruption scandal

Event Bidding And Hosting

Tokyo Olympics bid-rigging probe continues with more ad agency raids

News

Nike and Fanatics agree merchandise deal with Japanese baseball’s Giants

Tariq Saleh

News

Sony builds out end-to-end sports tech offer with Beyond Sports acquisition

Stu Robarts

Media

YuppTV snaps up T20 World Cup rights in 75 countries

Euan Cunningham

Sponsorship

Red Bull and Honda strengthen partnership amid post-2026 talks

Stu Robarts

Sponsorship

Kowa named PGA Tour’s first official marketing partner in Japan

Stu Robarts

Media

YuppTV lands digital streaming rights to cricket’s 2022 Asia Cup

Tariq Saleh

Media

Japan’s WOWOW renews US Open rights ahead of tournament

Susan Lingeswaran

Media

DAZN extends European and Canadian EFL deals, enters new Japanese agreement

Euan Cunningham

Media

DAZN nets Ligue 1 rights in Japan

Susan Lingeswaran

Event Bidding And Hosting

Singapore replaces Japan for W Series; F1’s Miami GP boosts local economy by $350m

Susan Lingeswaran

Sponsorship

IMG retains role as commercial agency for returning Japan Open

Tariq Saleh

Media

DAZN to show PTO Tour in various global markets

Tariq Saleh

Event Bidding And Hosting

Final financial report reveals staging Tokyo 2020 cost $10.45bn

Susan Lingeswaran

Sponsorship

Dentsu taps Entourage Sport & Entertainment to assist sponsorship sales

Susan Lingeswaran

Media

TV Asahi, Nippon TV secure Japan rights to 2023 FIBA World Cup

Susan Lingeswaran

Media

DAZN retains UEFA national team rights in Japan, Germany, Austria, and Switzerland

Tariq Saleh

Event Bidding And Hosting

Kobe to host rearranged Para Athletics World Championships in 2024

Stu Robarts

Media

DAZN Japan strikes three-year broadcast deal with USGA and PGA

Susan Lingeswaran

Event Bidding And Hosting

FIBA awards 2023 World Cup licensing contract to IMG

Tariq Saleh

Sponsorship

Osaka takes stake in FTX; Raducanu named brand ambassador for Porsche

Stu Robarts

Event Bidding And Hosting

NBA to resume global games with pre-season contests in Japan

Tariq Saleh

Media

Sky PerfecTV teams up with Endeavor Streaming to create soccer OTT platform

Tariq Saleh

Event Bidding And Hosting

Fifa ‘planning to push back’ Club World Cup until early 2022

Euan Cunningham

Media

ICC.TV to stream Australia’s home 2021-22 season across Europe and Asia

Euan Cunningham

Event Bidding And Hosting

Tokyo Paralympics opening ceremony strikes optimistic note as Covid-19 surges in Japan

Stu Robarts

Media

Record global viewership of 4.25bn expected from Paralympics coverage

Euan Cunningham

Event Bidding And Hosting

Tokyo 2020 closing ceremony looks ahead as unprecedented games come to a close

Stu Robarts

Sponsorship

PlayStation extends long-running Champions League sponsorship

Stu Robarts

Event Bidding And Hosting

Emphasis on hope as Tokyo Olympics get underway a year late

Simon Ward

Event Bidding And Hosting

Bach says WHO backing validates decision to proceed with Olympics

Tariq Saleh

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