Lega Basket Serie A partners with ScorePlay to enhance digital output
The tech firm will centralize and streamline the league’s digital content operations across all its clubs and league events.
Artificial Intelligence
Deal Focus: Chelsea continue short-term shirt sponsorships with IFS deal
US Soccer and Veritone renew; MLS begins Garber succession plan
Formula E promotes Google Cloud to principal partner
Mercedes F1 unveils major Microsoft tie-up, adds Nu as global partner
PGA Tour and AWS prolong tech partnership
ATP and Infosys extend partnership through 2028
FIFA adds Marriott Bonvoy as regional World Cup partner
