NBA’s Nets, 76ers, Suns bring in new jersey sponsors
The franchises have announced deals with Alibaba, Bloom Energy, and Early Warning Services, respectively.
Basketball
Deutsche Telekom expands basketball offering with BCL rights
Unrivaled nets multi-year Adidas partnership
Euroleague Basketball brings in LetsBet as betting partner in Germany
Blue Entertainment lands EuroLeague rights in Switzerland
EuroLeague TV adds several domestic leagues, SLB renews with DAZN
NBL expands global broadcast footprint, adds EuroLeague TV in Europe
FIBA and long-time partner Tissot extend, Errea in as ACB kit supplier
