Motor Racing

Extreme E extends sustainability partnership with Allcot

The Extreme E all-electric motor racing series has announced it will be renewing its long-term environmental partnership with Allcot, a…

F1 sponsorship values surge amid Drive to Survive popularity

The 2024 edition of single-seater motor racing’s iconic Formula One (F1) series is set to generate over $500 million in…

Red Bull Racing expands New Era partnership to include esports team

Red Bull Sim Racing, the Formula 1 (F1) motor racing heavyweights’ esports team, has announced a partnership with US headwear…

Formula E unveils tech partnership with Google Cloud

Formula E, the all-electric single-seater motor racing series, has announced a new partnership with the cloud computing arm of global technology…

Audi to purchase 100% of Sauber Motorsport

German auto manufacturer Audi has announced that it will purchase 100% of the Swiss motorsport engineering company Sauber, operator of…

McLaren Racing renews and expands New Era Cap partnership

Formula 1 (F1) motor racing team McLaren has announced the extension and expansion of its partnership with sports headwear brand…

F1 Academy to be aired in 160 global territories

The upcoming second season of F1 Academy, the top motor racing series’ all-female development category, will be shown live in…

Red Bull in major long-term Castore deal extension

UK sportswear brand Castore has unveiled a new, long-term, and highly lucrative partnership extension with Formula 1 (F1) motor racing…

F1 partners with McDonald’s in Latin America

Open-wheel racing’s iconic Formula 1 (F1) series has announced a new partnership with Arcos Dorados, the Latin American operator of…

Extreme E in multi-year renewal with Eurosport

The Extreme E all-electric motor racing series has today unveiled a multi-year extension to its broadcast deal with the pan-European…

close

Sign up to the newsletter: In Brief

Your corporate email address *
First name *
Last name *
Company name *
Job title *
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Thank you for subscribing

View all newsletters from across the GlobalData Media network.

close