Swift consequences for Russian sport and brands after invasion of Ukraine
Reaction from the sporting world to yesterday’s (February 24) Russian invasion of Ukraine is happening apace in the form of…
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Extreme named Wi-Fi partner of Man United and NHL and renews Super Bowl deal
Extreme Networks, the cloud-driven networking company, has today announced new partnerships with English soccer giants Manchester United and North American…
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European Tour adds Fortinet as top-tier partner from 2022
Fortinet, the US cybersecurity solutions provider, has agreed a multi-year partnership to become an official tour partner and the official…
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Project Red Card: soccer players seek payment for unlicensed personal data use
Hundreds of soccer players are seeking compensation for the use of their personal data over the last six years, and…
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Discovery drives on with WEC and Le Mans in over 100 markets
Discovery, the US media giant, has extended and expanded its deal for broadcasting rights to motor racing’s FIA World Endurance…
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Paris 2024 banking on two-thirds of sponsors being in place by end of this year
The organisers of the Paris 2024 Olympic Games are on target to have two-thirds of domestic sponsorship revenue secured by…
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F1 Myth Busting: Is sponsorship simply logos and champagne?
Paul Gandolfi, Partnership Development Director at CSM Sport & Entertainment, takes a look at the evolution of F1 sponsorship –…
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TV piracy: a proxy for war
The beoutQ controversy has raised the spectre of TV piracy that is politically-motivated. Sportcal Insight spoke to NAGRA's Pascal Metral…
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