RFEF secures Telefonica sponsorship until 2030
Through the agreement, Telefonica’s Movistar brand will be the official telecommunications operator of the Spanish national teams.
ISU seeks agency partners to power new commercial era
Pac-12 to sell betting data to sportsbooks through Genius Sports tie-up
Deltatre powers ATP Tour’s automated graphics, drone AR in expanded deal
Argentina joins 2035 Rugby World Cup bidding race
WNBA, WNBPA strike preliminary CBA, allaying lockout fears
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View MoreMLB and Adobe expand long-standing partnership
Adobe will work on digital fan experiences, providing solutions for MLB’s marketing, product, and content departments.
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View MoreLeading innovators in athletic monitoring sensors for the sports industry
The sports industry continues to be a hotbed of patent innovation. Activity is driven by consumer demand, competitive pressures, performance...
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Lega Basket Serie A partners with ScorePlay to enhance digital output
Deal Focus: Chelsea continue short-term shirt sponsorships with IFS deal
US Soccer and Veritone renew; MLS begins Garber succession plan
T20 World Cup Wrap: Starzplay, Perot Jain, Zaggle, Globe Group, Tachyon