Panathinaikos strike record stadium rights agreement with Novibet
The partnership is worth an initial €50 million across a seven-year term.
NASCAR O’Reilly Auto Parts Series hits multi-year high on The CW
Euroleague extends Panini tie-up; FeedConstruct and DBBL partner
Fortescue Zero grows Formula E presence with Jaguar partnership
New chair for NZC; Lord’s ties up with Gullivers Sports Travel
PGA Tour renews with Rolex to push sponsorship revenue past $1bn
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View MoreBetfred ends sponsorship of all British Classics after UK tax increases
Betfred said it had “no choice” but to exit its partnerships after the latest budget.
IBM and USTA power on in five-year extension
FIA brings in AWS as global partner
Q&A: Whisper CEO and founder Sunil Patel
Baseline Vision partners with ATP’s Tennis Data Innovations