Čeferin accepts UEFA proposal to return for fourth term as president
European soccer governing body UEFA has announced that its president, Aleksander Čeferin, has accepted a proposal from all 55 UEFA …
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Deep Dive: LIV 2.0’s $300m funding win hit by Rahm exit news
What happened?The week started out well for LIV Golf, with the beleaguered international golf tour announcing it had secured up …
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Global partnership between Premier Sports and IRL for World Cup streaming
Pay-TV network Premier Sports has entered into a significant global streaming partnership with the International Rugby League (IRL) governing body, …
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Doordash serves up Australian Open partnership
Food delivery service DoorDash has continued its recent spate of sports sponsorships by striking a deal with the organizers of …
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BKB continues Mexican expansion with TV Azteca broadcast deal
BKB Bare Knuckle Boxing, the nascent combat sport promotion, has struck a new broadcast deal in the Mexican market with …
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DAZN extends global FTA Extreme H deal
Extreme H, off-road motor racing’s hydrogen-based series, has renewed its global broadcast agreement with sports streaming giant DAZN.Under the extended …
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Real Madrid tuck into Uber Eats deal, Chelsea drive through GAC partnership
Spanish soccer giants Real Madrid have brought in food delivery service Uber Eats as a new club partner.Through a three-season …
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Manchester wins bid to host 2031 Netball World Cup
England will stage the Netball World Cup for the fourth time in 2031, with Manchester named the host city of …
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NBL boosts sponsorship slate with 12 new agreements and 10 renewals
Australia’s top-tier National Basketball League has continued its push for commercial partnerships ahead of the 2026-27 season, adding 12 new …
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NFL appoints Midnite as official sports betting partner in UK, Ireland
American football’s elite NFL has struck a new commercial deal for the UK and Ireland market, appointing nascent sportsbook and …
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Disney+ widens NBA net, sweeping up rights in 11 European markets
On the eve of the NBA basketball season, US media giant Disney has furthered its global coverage of the competition, …
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Fox Latin America strikes EPCR deal for 2026-27 Champions, Challenge Cups
The Fox Latin America broadcaster is set to provide coverage of top-tier European rugby union during the upcoming 2026-27 season.Fox …
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Two Circles wins ISU partner agency contract
The International Skating Union (ISU) governing body has chosen UK-based sports marketing agency Two Circles as its global partner for media rights, …
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Betano extends with UEFA to sponsor Euro 2028
Betano, the sports betting brand owned by Kaizen Gaming, has extended its partnership with European soccer’s governing body UEFA to …
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ARD, ZDF extend German national women’s team rights to 2031
ARD and ZDF, Germany's two prominent public-service broadcasters, have extended their rights deal covering a wide swathe of matches played …
