Infront sells Hyrox majority stake to L Catterton-led consortium
Infront, the Switzerland-based international sports marketing company owned by Chinese conglomerate Wanda Group, has announced the sale of its stake …
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Leicester Tigers end Everards era with five-year BrewDog deal
BrewDog, the UK brewer, has widened its sponsorship portfolio, striking a new five-year agreement to become the official beer partner …
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DAZN renews F1 coverage in Spain, Andorra, Portugal through 2030
DAZN, the international sports streaming platform, has doubled down on its motor sports offering in Spain, Andorra and Portugal by …
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WTT Finals move to Kai Tak Arena in second year of Hong Kong hosting deal
World Table Tennis (WTT), the organization that manages the International Table Tennis Federation’s (ITTF) commercial rights, has confirmed that the …
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Prem Rugby taps experienced executive Hill as new CRO
Prem Rugby, English rugby union’s top-flight competition, has appointed experienced executive Tom Hill as its new chief revenue officer as …
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LFC name Turkish Airlines as new principal partner, Man Utd net SumUp
Liverpool FC (LFC), of English soccer’s top-tier Premier League, has confirmed national flag carrier Turkish Airlines as the club’s new …
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Hydro Flask in as another NZRL sponsor ahead of home World Cup
The New Zealand Rugby League (NZRL) governing body has brought in drinkware brand Hydro Flask as a new commercial partner.Through …
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Katie Taylor swansong fight galvanizes Irish audiences
The retirement bout of iconic boxing world champion Katie Taylor drew a strong TV audience in her native Ireland on …
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Cricket Australia board gives go-ahead for BBL stake sales
The board of the Cricket Australia (CA) governing body has formally agreed to let its six member state associations sell …
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World Athletics revenue up 15% with small rise in commercial income
The World Athletics governing body secured a 15% rise in revenue year-on-year during the 2025 financial year, boosted by a slight …
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Barca lose €18m post-tax in 2025-26 despite record revenues
Spanish soccer giants Barcelona saw club revenues break the €1 billion barrier - for the first time - in the 2025-26 …
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Kayo Sports delivers most-watched NRL season
Kayo Sports, the sports streaming platform of Australian pay-TV operator Foxtel, has posted record viewership for the 2026 regular season of …
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World Curling members re-elect incumbent Welling as president
The World Curling governing body has re-elected its president, Beau Welling, for another four-year term.Welling, from the US, was re-elected …
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Diamond League taps Two Circles for next phase of commercial growth
The Diamond League athletics series has appointed UK-based sports marketing agency Two Circles to support its next phase of global audience …
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Engelbert to step down as WNBA commissioner
Cathy Engelbert will retire as commissioner of the WNBA at the end of 2026 after seven years leading the women’s …
