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ICC renews with Sky NZ to conclude rights sales process
Sky New Zealand, the prominent pay-TV operator in that country, has renewed its rights covering major events organized by the …
Infront Bettor expands to Americas with Rush Street Interactive
Infront Bettor, the betting division of the international sports marketing agency, has expanded its operations in the Americas courtesy of a …
Extreme E renews broadcast deal with TV4 in Sweden and Finland
All-electric off-road motorsport series Extreme E has extended its broadcast partnership with Swedish commercial broadcaster TV4 in Sweden and Finland …
NFL in major five-year Accenture tie-up
American football’s top-tier NFL has unveiled a new five-year sponsorship deal with US professional services firm Accenture.Through that tie-up, Accenture …
F1 Academy to launch Netflix docuseries in 2025
F1 Academy, the top motor racing series’ all-female development category, and Hello Sunshine, the media company owned by actress Reese Witherspoon, …
NBC extends Kentucky Derby deal through 2032 following viewership boost
Churchill Downs, the US horse racing, gaming, and online entertainment company that owns the Kentucky Derby, has extended its major …
FEI secures new long-term WBD deal in Europe and Asia
The International Equestrian Federation (FEI) has agreed a new multi-year broadcast deal with media giant Warner Bros. Discovery (WBD) that will …
Report: Sony and Apollo partner for $26 billion Paramount offer
Media and entertainment giant Sony Pictures Entertainment (SPE) has reportedly collaborated with private equity firm Apollo Global Management to table …
DAZN ousts Sport TV as F1 rights holder in Portugal through 2027
DAZN, the global sports streaming service, has acquired rights to motor racing’s Formula 1 (F1) series in Portugal for the …
Fubo-led group sign letter urging congress hearings on pay-TV competition
A coalition of broadcasters, network carriers, and pressure groups, led by sports-focused streaming service FuboTV, have co-signed a letter to …
NFL Ticket Network expands with Sports Illustrated Tickets tie-up
US American football’s National Football League (NFL) has announced that its “open” ticketing system, NFL Ticket Network, is expanding to …
Spotlight on Argentina: Make a rendez-vous for Sportel’s conference summit in Buenos Aires
The scene is set for a passionate tango of Sports business talks and meetings in just under two-weeks time, when SPORTEL …
Sportfive renews partnership with Soccer Champions Tour for 2024
Sportfive, the international sports marketing agency, has announced the renewal of its partnership with the 2024 Soccer Champions Tour.The 2024 …
Red Bull concludes deal to purchase UCI WorldTour team Bora-Hansgrohe
Energy drinks giant Red Bull has completed its acquisition of Bora-Hansgrohe, the German-based WordTour team, to make its first entry …
Globant and F1 in multi-year tech partnership
Motor racing's top-tier Formula 1 (F1) series has brought on board technology innovation company Globant as an official partner until …