Women’s Bundesliga clubs split from DFB, plan new association
Clubs from the Frauen-Bundesliga, Germany’s top-tier women’s soccer league, have announced their decision to split from the German Football Federation …
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OFC taps TGI Sport to build out commercial strategy
The Oceania Football Confederation (OFC) has announced a new partnership with tech-led sports media agency TGI Sport to secure sponsorships …
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Netflix makes its move, agrees WBD TV and studios deal for $72bn
Content-streaming giant Netflix has agreed to buy the film and TV studios of media and entertainment heavyweight Warner Bros. Discovery …
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Sephora lands Unrivaled arena naming rights in expanded deal
Unrivaled, the 3x3 professional women’s basketball league that launched earlier this year, has expanded its partnership with Sephora, with the …
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Bundesliga bolsters UK, Ireland reach with FAST channel
German soccer’s Bundesliga, the organizer of the country’s top two leagues, has launched its first FAST (Free Ad-Supported Streaming TV) …
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WBD extends as MXGP broadcaster across Europe, UK, Asia-Pacific
The organizers of motorcycling's Motocross World Championship (MXGP) have renewed a multi-market, long-term, media rights partnership with the Warner Bros. …
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LOVB gains FTA coverage with Victory+ deal
League One Volleyball (LOVB), the nascent North American women’s volleyball league, has strengthened its domestic coverage after securing streaming service …
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W7F secures slate of sponsors for inaugural US edition
The nascent World Sevens Football (W7F) women’s soccer tournament has announced five new sponsors for its first US edition, as …
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Fuji TV secures exclusive F1 rights in Japan through 2030
Fuji TV, the Japanese commercial network, will be the sole broadcaster for motor racing’s top-tier Formula 1 (F1) in the …
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Op-Ed: Why streaming is becoming the real battleground for fan loyalty
Audiences are no longer tuning in solely for the live match window and disconnecting until the next fixture. Viewing now …
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MotoGP commercial chief Rossomondo to step down
Motorcycling’s elite MotoGP has announced its chief commercial officer, Dan Rossomondo, will step down from his role after steering the series …
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Dentsu picks up 2026 World Cup rights in Japan
Japanese advertising giant Dentsu has acquired the domestic broadcasting rights for soccer’s showpiece 2026 FIFA World Cup.The “comprehensive” media rights …
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When politics pick the venue: The risks of Trump’s World Cup relocation threats
President Trump has threatened to relocate several matches of the planned 2026 FIFA World Cup currently set for U.S. cities—most …
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World Darts Championship stays at Alexandra Palace until 2031
Alexandra Palace will remain the home of the World Darts Championship until at least 2031 following a new five-year agreement …
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Boggi Milano to supply FIFA clothing at next two World Cups
Global soccer's governing body, FIFA, has unveiled a four-year tie-up with Boggi Milano, the Italian men's clothing and fashion luxury …
