Rakuten renews Golden State partnership but ends jersey patch commitment
The Golden State Warriors National Basketball Association (NBA) franchise has renewed its long-running partnership with Japanese e-commerce giant Rakuten, but …
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Huge audiences in England, France, Spain, for World Cup openers
The opening games for heavyweight nations England, France, and Spain, at soccer's 2026 FIFA World Cup secured record free-to-air (FTA) …
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Big3 adds FuboTV to broadcast slate for 2026 season
Big3, the 3x3 basketball competition co-founded by rapper Ice Cube and his business partner Jeff Kwatinetz, has agreed a broadcast deal …
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Ziggo to cut ties with Ajax after 2026-27
The long-standing commercial partnership between Dutch soccer heavyweights Ajax and Ziggo, a telecoms heavyweight in that country, will come to …
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MLB hires former DAZN, WBD exec Hoizumi to lead Japan office
North America’s Major League Baseball (MLB) has named Shimon Hoizumi as managing director of its operations in Japan, one of the …
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TMRW Sports follows NFL deal with IFAF flag football partnership
The International Federation of American Football (IFAF) has announced a strategic partnership with TMRW Sports, the company founded by golf …
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DAZN Italia getting new CEO as Faelli replaces Azzi
International sports streaming heavyweight DAZN has brought in a new chief executive (CEO) for its Italian business, with incumbent Stefano …
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LA’s Intuit Dome to host 2027 Laver Cup
Los Angeles has secured hosting rights to the 2027 edition of men's tennis' Laver Cup, the annual teams competition contested …
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USL expands Kitman Labs partnership in multi-year deal
Kitman Labs, the sports-focused technology and data analytics firm, has deepened its operations in soccer after expanding its partnership with …
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New Deltatre digital platform launched, NZR first to sign up
Sports technology and streaming graphic solutions firm Deltatre has launched a new technology platform aimed at providing sports properties with …
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WNBA expands regular season schedule to 50 games
The Women’s National Basketball Association (WNBA) has announced it will expand its regular season to 50 games from the 2027 …
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WTGL announces fourth franchise with Walton-backed Motor City entry
Motor City Golf Club, the newest franchise in the men’s TGL golf competition, will also enter the women’s WTGL competition …
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EBU extends European Games broadcast deal until 2031
The European Broadcasting Union (EBU), the continent’s association of public-service broadcasters, has renewed its rights deal with the European Olympic …
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SIT, Patriots expand partnership to DACH region for NFL international tour
The New England Patriots franchise of American football’s NFL has expanded its commercial partnerships with the Sports Illustrated Tickets (SIT) …
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Channel 5 brings top-tier road cycling highlights back to UK free TV
Channel 5, the free-to-air (FTA) UK broadcaster, has sub-licensed a package of top-tier road cycling rights from pay-TV's TNT Sports.A …
