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Absolut Sport expands Conmebol partnership for 2024 Copa America
Hospitality agency Absolut Sport has expanded its partnership with Conmebol, South American soccer’s governing body, gaining the designation of official …
PGA Tour Enterprises elects Gorder as chair
Golf’s elite-tier PGA Tour has named businessman Joseph Gorder as chair of its PGA Tour Enterprises commercial venture.The board of directors …
Infront bolsters sponsorship portfolio for IIHF World Championship
Global sports marketing agency Infront has secured several new sponsors and an enhanced virtual advertising presence for the 2024 IIHF Ice …
Microplus unveiled as title sponsor for 2024 UK Athletics Championships
The UK Athletics governing body has confirmed MicroPlus, the Italian technology firm, as the title sponsor for the UK Athletics …
NWSL partners with WSC Sports on AI content
US women’s soccer’s top-tier NWSL competition has announced a new partnership with sports-focused video content provider WSC Sports around its …
Endeavor suffers $300m revenue drop in Q1
Sports and entertainment agency giant Endeavor recorded a net loss of $303.4 million in the first quarter of 2024, with …
In the Boardroom with RB Leipzig
At a media roundtable inside the RB Leipzig Training Center, Major League Soccer commissioner Don Garber spoke at length about the growth of the …
Preview: Sportel Rendez-vous Buenos Aires
The iconic Sportel Rendez-vous sports business conference heads to Buenos Aires, Argentina, for the first time, later this month, as …
F1 maintains financial strength as Q1 revenue climbs to over $550m
The Formula 1 (F1) motor racing series generated increased revenue of $553 million for the first quarter of 2024, up …
MotoGP brings in Qatar Airways as commercial partner
Motorcycling's elite MotoGP competition has announced Qatar Airways, the state-owned national airline carrier of the Gulf state, as its new official …
WBD Q1 results bring revenue decrease, Networks segment struggles
During the first financial quarter of 2024, media and entertainment giant Warner Bros. Discovery saw its revenue drop 7% (ex-FX) …
TKO’s net loss grows to $249.5m in Q1, NBC agrees short-term WWE Raw deal
TKO Group, the publicly listed combined ownership company of mixed martial arts promotion UFC and professional wrestling promotion WWE, has …
Meet Strong: The Mascot of the World Masters Games
The World Masters Games 2025 Taipei & New Taipei City, jointly organized by Taipei City and New Taipei City, is …
World Masters Games 30% Off Discount Extended until June 17, First-Ever Inclusion of Women’s Baseball as a Sports Category
The World Masters Games 2025 Taipei & New Taipei, which commenced registration on February 17th, 2024, has garnered an overwhelming …
Wigan Warriors, Wigan Athletic agree stadium naming rights deal with The Brick
The DW Stadium, home of English soccer club Wigan Athletic and rugby league side Wigan Warriors, will be renamed as …