LIV Golf teams up with Salesforce; LPGA and Sage partner
The Saudi-backed LIV Golf Tour has announced a new tech-focused partnership with consumer relations management platform Salesforce.That company will serve as the …
The Saudi-backed LIV Golf Tour has announced a new tech-focused partnership with consumer relations management platform Salesforce.That company will serve as the …
North American ice hockey’s NHL has announced a major global partnership with Japanese technology and media conglomerate Sony, aiming to …
FanCode, the Indian digital sports-focused streaming service, has snapped up rights to two upcoming UEFA (European soccer) tournaments.Through deals unveiled …
Global soccer's governing body FIFA has now taken its media rights tender process for the 2027 Women's World Cup (WWC) …
An opinion piece by Joshua Jamieson, senior account manager at Octagon Europe.TGL’s inaugural season was a clear success in viewership …
uniqFEED, the Swiss advertising solutions and sports rights firm, has received league-wide approval from the DFL German soccer league to …
The New Zealand Rugby (NZR) governing body has today announced a new, multi-year, sponsorship deal with insurance firm Gallagher.Through the …
Mercury 13, the multi-club ownership group focusing specifically on women’s soccer clubs, has appointed the Wasserman agency as its global …
Broadcast deals covering the upcoming 2025 edition of soccer's FIFA Club World Cup (CWC) have been struck in six Central …
CSI Sports, the combat sports production and distribution company that owns the Fight Sports channel, has expanded its distribution tie-up in …
SailGP, the global purpose-driven sailing competition, has officially entered the sports betting arena via partnerships with gaming operators DraftKings and …
Elite motorcycle racing series MotoGP has partnered with commercial agency Two Circles with the aim of enhancing fan growth in …
The European Professional Club Rugby (EPCR) club competition organizing body has today unveiled a major multi-year partnership with Dubai-based airline …
Aurora Media Worldwide, the international content production company, has signed up as the host broadcast partner for motor racing's World …
LFP Media, the media division of French club soccer’s governing body, has launched a tender to find a production partner …