F1 in five-season Salesforce expansion, extension
Iconic motor racing series Formula 1 (F1) has extended and expanded its commercial tie-up with customer relationship management provider Salesforce …
-
-
NFL cancels DAZN Germany rights contract early
American football’s elite NFL has cancelled its broadcast contract with global sports streaming service DAZN in the vital German market.German …
-
MotoGP strikes Begin Pakistan rights deal, partners hospitality firm Quint
Begin, the UAE-based streaming service operating in the Pakistani market, has continued its 2026 media rights push, striking a deal …
-
Beyond the boundary: The cultural and economic impact of the India-Pakistan rivalry
High stakes, higher emotions No cricket match carries the emotional weight of India v Pakistan. This intensity is deeply intertwined with …
-
SBK lands regional DP World Tour betting deal, PGA Tour nets Technics
Golf’s DP World Tour has expanded its presence in the sports betting market after securing a two-year agreement for SBK, …
-
NBC Sports, Versant, retain US Ryder Cup rights in PGA of America extension
US golf’s PGA of America body has extended its broadcast rights agreement with media giant NBCUniversal and its Versant division, …
-
Kayo Sports retains F1 rights in Australia, Network 10 to remain FTA partner
Kayo Sports, the sports streaming platform of prominent Australian pay-TV broadcaster Foxtel, has extended its rights deal with motor racing’s …
-
Walee Technologies adds domestic PSL rights to international package
Domestic rights to the next four editions of the Pakistan Super League (PSL) franchise Twenty20 cricket competition have once again …
-
FIFA extends Sportradar integrity deal ahead of World Cup
Sportradar, the sports technology company, will continue to provide match-fixing detection and related services to world soccer governing body FIFA …
-
EuroLeague strips Skweek of French rights as Monaco ownership goes to court
European basketball’s elite EuroLeague has announced the end of its broadcast partnership in France with Fedcom Media and its Skweek …
-
World Baseball Classic lands Konami as global sponsor
Japanese video game developer Konami has signed up as a global sponsor to the upcoming 2026 World Baseball Classic (WBC) …
-
UEFA, Relevent, send club comp media rights to tender in swathe of markets
Broadcast rights to European men's soccer's top-tier UEFA Champions League (UCL), for the next four-season cycle - beginning in 2027-28 …
-
Sportfive agrees global media rights remit for Pan Am Games ’27, ’31
Panam Sports, the organizer of the quadrennial Pan American Games regional multi-sport event, has tapped global sports agency Sportfive to …
-
Iran World Cup participation in doubt, conflict impacts sporting world
Iran’s participation in this summer’s major FIFA World Cup soccer tournament in the United States is in doubt following military strikes …
-
Netflix, Apple to share F1 programming in the US under new deal
Netflix and Apple have entered a new broadcast agreement that will see the global streaming platforms share select programming of …
