The next two seasons of Polish top-tier soccer's Ekstraklasa will be shown in the US and Canada by the BeIN Sports international pay-TV heavyweight.

Through a two-season deal unveiled yesterday (July 14), BeIN becomes the exclusive broadcaster of the 18-team league across those two markets, with the 2025-26 campaign getting underway on Friday (July 18). This agreement represents the first time the Ekstraklasa will receive live coverage in North America.

Ekstraklasa action will be covered in both English and Spanish by BeIN, both live and on-demand. The broadcaster now adds the Polish competition to its stable of other soccer rights in the US and Canada.

BeIN has pointed to North America containing "over 10 million people of Polish descent," across major cities such as New York City, Chicago, Toronto, and Montreal.

Initially, five games from the Polish top league are set for BeIN coverage, starting with the opening day clash on Friday between Lech Poznan (last season's champions) and Cracovia.

In terms of BeIN Sports' other soccer rights in the US, last season the Qatar-based broadcaster covered France's top-tier Ligue 1, the Turkish Super Lig, as well as a range of pan-South American continental competitions such as the Copa Libertadores and Copa Sudamericana.

The league's primary domestic rightsholder is pay-TV network Canal Plus, in a deal running through 2026-27.

However, public-service broadcaster TVP struck a sub-licensing deal with Canal Plus last July, in a tie-up also running through mid-2027.

TVP is now showing matches free-to-air in one of two regular slots - on Saturday or Sunday at 5:30pm (which often features the most anticipated Ekstraklasa game each weekend).

Canal Plus retained Ekstraklasa rights for the 2023-24 to 2026-27 cycle through a four-year deal unveiled in October 2022 worth PLN1.3 billion (at that point, $330.3 million).