FIBA agrees ‘landmark’ four-year broadcast deal in China with Migu
FIBA, the global basketball governing body, has reached a new ‘landmark’ multi-year broadcast agreement in the Chinese market with mobile …
Post
-
-
NBC delivers most-watched NBA opener since 2011, United Media lands rights
The NBA’s return to national US network NBC delivered the most-watched October opening night in 15 years for the top …
-
Deal Focus: F1 puts faith in Apple as US broadcast partner through 2030
The dealThe iconic Formula 1 (F1) motor racing series now has a new US broadcast deal sorted for the next …
-
MLS achieves record broadcast interest for 2025 regular season
North America’s top-flight Major League Soccer (MLS) competition drew record interest across the 2025 regular season, both in terms of …
-
Q&A with Fabio Sa, US Media vice president of sales and partnerships
Last month, soccer-focused media platform OneFootball and US Media, its exclusive ad partner in the Americas, announced a business expansion …
-
MLS achieves record broadcast interest for 2025 regular season
North America’s top-flight Major League Soccer (MLS) competition drew record interest across the 2025 regular season, both in terms of …
-
Q&A with Fabio Sa, US Media vice president of sales and partnerships
Last month, soccer-focused media platform OneFootball and US Media, its exclusive ad partner in the Americas, announced a business expansion …
-
NHL partners with Nobull footwear, All-Star set for UBS Arena in 2027
North American ice hockey’s elite NHL has agreed a new multi-year partnership with athletic footwear company Nobull.Effective immediately, Nobull will …
-
Two months from the start of AFCON, Morocco readies to play host
Preparation for the 2025 tournament has endured a period of turbulence recently, just two months before the action kicks off …
-
BeIN renews long-running NBA broadcast agreement in France
North American basketball’s elite NBA has renewed its broadcast partnership in France with pay-TV heavyweight BeIN Sports.Through the expanded deal, …
-
SURJ and PIF expand tennis presence via new Saudi ATP Masters 1000 event
The ATP men's tennis tour has announced that a new tournament in Saudi Arabia will be added to its top-tier Masters …
-
Lidl expands and renews as UEFA women’s soccer partner
International grocery chain Lidl has deepened and extended its involvement with top-tier women's soccer in Europe, by signing a five-year …
-
Heineken adds new sport to portfolio with Premier Padel deal
Heineken, the Dutch brewing giant, has made its first entry into padel, agreeing a global partnership with the Premier Padel …
-
SPORTEL Monaco 2025 Where the Future of Sports Media and Tech Takes Shape
The 35th edition of SPORTEL Monaco wrapped up on a high note, reaffirming its position as the world’s unrivalled marketplace for …
-
WBD mulls future after rejecting Paramount acquisition bid
US media giant Paramount has reportedly been knocked back in its attempts to acquire rival Warner Bros. Discovery (WBD), and …
