Scotland
Kukri Sports to kit out workers at 2023 UCI Cycling World Championships
Sportswear brand Kukri Sports has been announced as the official provider of workforce and volunteer clothing for the 2023 UCI…
Lidl named top-tier partner of inaugural UCI Cycling World Championships
Lidl, the German supermarket chain, has become a top-tier partner of the inaugural UCI Cycling World Championships being staged across…
Wahoo on board as partner of first UCI Cycling World Championships
The organizers of this August’s inaugural UCI Cycling World Championships have brought in cycling technology firm Wahoo as a commercial…
Netflix could spark a commercial revolution for rugby union
The Six Nations tournament, the annual international men's rugby union competition between the teams of England, France, Ireland, Italy, Scotland,…
Cube lands master licensee contract for 2023 UCI Cycling World Championships
Cube Partnership, the UK-based sports retail business, has been appointed as master licensee of the 2023 UCI Cycling World Championships…
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Billie Jean King Cup lands record broadcast markets for 2022 finals
The International Tennis Federation has announced the ongoing finals of this year’s Billie Jean King Cup, the premier women’s national…
Adidas extends Scotland kit deal; US Soccer in Truly Hard Seltzer sponsorship
Adidas, the German sportswear giant, has renewed its kit supply deal with the Scottish Football Association (SFA) until 2028.The extension…
BBC secures domestic broadcast rights to 2023 UCI Cycling World Championships
The BBC, the UK’s public service broadcaster, has secured full domestic broadcast rights to the 2023 UCI Cycling World Championships…
Sky extends domestic coverage deal with SPFL through 2028-29
Sky Sports, the heavyweight pay-TV sports broadcaster in the UK, has extended its deal to cover top-tier Scottish soccer until…
Zwift sponsors 2023 UCI Cycling World Championships
Zwift, the US-based online fitness platform, has added next year’s Cycling World Championships to its sponsorship portfolio after striking an…
EA Sports renews MLS deal, partners with Rangers and Croatian FA
Electronic Arts (EA), the video game developer, has renewed its global partnership with North America’s Major League Soccer (MLS) and…
SPFL clubs target £50m annual income, call for bigger broadcast and commercial deals
Clubs in the Scottish Professional Football League (SPFL) have created an action plan to increase the competition’s annual distributable income…
Independent report slams Cricket Scotland as ‘institutionally racist’
An independent report into racism in Scottish cricket, released today (July 25), has found the governance and leadership practices of…
Cricket Scotland board resigns before racism report release
The board of directors at Cricket Scotland, the sport’s national governing body, has resigned ahead of the release of an independent…
Glasgow to host 2022 Billie Jean King Cup Finals
The International Tennis Federation (ITF), the sport's governing body, has today (June 7) named Glasgow in Scotland as the new…