All articles by Callum Murray

Who will win the 2026 winter Olympic bid race?

A ‘win-win-win’. That was how International Olympic Committee president Thomas Bach described the outcome of the historic 2024 and 2028…
Change is the status quo

“Executing on ambitious innovation plans is hard. There’s a shortage of talent with everyone competing for the brightest minds and…
IMG awaits outcome of Endeavor’s IPO

The bare facts are these. Endeavor, the former Hollywood talent agency that has developed into a global entertainment, sport and…
The Callum Murray Interview – Callum Skinner

There’s a new force – or perhaps a revived force, a rediscovered force, a reawakened force – in international, especially…
Getting social

Fifa, the international governing body for soccer which topped the latest edition of the table ranking the best-performing International Olympic…

Improving the spectator experience

Top soccer leagues such as England’s Premier League have much to learn from NFL American football in optimising the event…
What is a place in the Olympic Games worth?

What is a place in the Olympic Games worth to a sport? On one level, if that sport is boxing,…
The Callum Murray Interview – Simon Clegg

Funny where sport can take you. It’s only towards the end of my interview with Simon Clegg, the former chief…
The Callum Murray Interview – Barry Maister

Barry Maister was a school principal for 15 years in his native New Zealand, and when he speaks, you listen.…
The Callum Murray Interview – Sophie Goldschmidt

In September, a surfing event took place that is set to mark a paradigm shift in the way the sport…