Relevent appoints Gartner as CEO, Sillman shifts to executive chair
Global sports commercial agency Relevent has announced that president and partner Boris Gartner will step into the role of chief executive …
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Fanatics appoints Flynn as first GM in growing ANZ market
Fanatics, the international e-commerce and merchandising giant, has appointed Sarah Flynn as its first general manager for Australia and New …
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Chelsea take off with Pegasus; Newcastle and Molson Coors extend
Chelsea, the English soccer giants, have announced a new global partnership with Pegasus Airlines.The agreement sees the Turkey-based carrier join …
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Sky Italia extends MotoGP rights through 2027 season
Motorcycle racing’s top-tier MotoGP series will remain broadcast in Italy by the Sky Italia pay-TV heavyweight through the 2027 season …
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ICC in top-tier, multi-year tie-up with Hyundai
The International Cricket Council (ICC) has entered into a multi-year, 'premier partner' deal with heavyweight automotive brand Hyundai.Through a tie-up …
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WTT in new US FanDuel deal, extends with Dyn in Germany
World Table Tennis (WTT), the organization that manages the International Table Tennis Federation’s (ITTF) commercial rights, has struck broadcast rights …
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Chiefs cross border as new stadium deal agreed with Kansas for 2031
The Kansas City Chiefs franchise of American football’s elite NFL has announced that it will move from its iconic Arrowhead …
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Serie A cancels Milan-Como fixture in Australia due to AFC interference
Italian soccer’s Serie A has been forced to follow in the footsteps of Spain’s LaLiga and cancel its planned league …
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Key trends to expect in women’s sport in 2026
2025 is widely viewed as a watershed year for women’s sport as it combined record-breaking audiences with mainstream cultural impact, …
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FIBA, NBA, confirm NBA Europe ownership search
Global basketball governing body FIBA and the US’ prominent NBA competition have announced that in January 2026, they will move forward …
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Another golf extension for Sky in UK through four-year PGA Tour deal
UK heavyweight pay-TV broadcaster Sky has extended its rights deal covering US golf's top-tier PGA Tour, for the next four …
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MagentaTV snaps up top-tier golf rights in Germany
MagentaTV, the over-the-top (OTT) German platform owned by telecoms giant Deutsche Telekom, has become a major golf broadcaster in that …
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Strauss expands in Premier League with Everton and Fulham deals
German workwear brand Engelbert Strauss has announced new partnerships with English Premier League soccer clubs Everton and Fulham.The company will serve …
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L’Equipe retains Supercopa rights until 2028
L'Équipe, the French free-to-air digital and terrestrial channel, has extended its deal to show the Supercopa de España soccer competition …
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FSG selling control of NHL’s Penguins to Chicago investment firm
Fenway Sports Group (FSG), the multi-sport investment group, has agreed to sell a controlling interest in the Pittsburgh Penguins, from …
