Ziggo Sport, the Dutch pay-television network owned by telecoms operator VodafoneZiggo, will continue its coverage of Belgian soccer’s top-tier Pro League after extending its exclusive rights contract for another two seasons.

The extension will see Ziggo continue to broadcast Pro League exclusively in the Netherlands through the 2024-25 season.

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International rights to the Pro League are sold jointly by media rightsholder and agency Eleven Sports and the league’s operators.

Marcel Beerthuizen, director of Ziggo Sport, said: “The Belgian Juplier Pro League is important to us, It is a competition with attractive clubs and with play-offs that guarantee exciting matches.

“A nice side effect is that more and more Dutch players and coaches are successful in Belgium.”

Ziggo Sport has an extensive portfolio of soccer rights, including Spain’s LaLiga, France’s Ligue 1, Italy’s Serie A and Coppa Italia, Germany’s DFB-Pokal Cup competition, England’s FA Cup, and the Belgian, Portuguese, and Scottish leagues.

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In November last year, the network secured exclusive broadcast rights to UEFA’s top-tier European club soccer competitions in the country for the next three-year cycle (2024-25 to 2026-27) covering the top-tier Champions League, second-tier Europa League, and third-tier Europa Conference League.

The pay-TV operator also holds rights to the UEFA Nations League national teams' competition and qualifiers for FIFA World Cups and UEFA European Championships.

However, Ziggo lost its rights to show the English Premier League from the ongoing 2022-23 season after it was acquired by the Viaplay streaming service, which launched in the Netherlands earlier year.

The pay-TV broadcaster recently bolstered its overall sports portfolio after adding rights to US golf's PGA Tour and the DP Tour (formerly the European Tour) and extending its exclusive broadcast rights deal for the ATP Tour, the men’s top-tier tennis series.