In the wake of this summer’s FIVB Beach Volleyball World Championships in Austria, Fabio Azevedo, general director of the FIVB, talks to Sportcal Insight about the commercial future of the federation and its plans for the Asian market.
The constant narrative that women’s sport is ‘breaking barriers’ makes a nice tag line, but how far has it really come, what lies ahead and what is left to do? Florence Lloyd-Hughes examines the commercial growth of women’s sport and the issues facing it.
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