The Cleveland Guardians failed to make the MLB post-season playoffs in 2023. (Alika Jenner/Getty Images)

The Cleveland Guardians, of North America’s Major League Baseball (MLB), have extended their stadium naming rights deal with Progressive Insurance through the 2036 campaign.

Through a major long-term renewal unveiled yesterday, the Guardians’ home venue in Cleveland, Ohio, will continue to be known as Progressive Field for the next 13 seasons.

Go deeper with GlobalData

Premium Insights

The gold standard of business intelligence.

Find out more

Indeed, there is also a clause for the agreement to be automatically extended through the 2041 campaign if the Guardians’ lease for the ballpark is itself also extended for that period.

The firm will also carry on as the Guardians’ official insurance provider.

The deal has been announced with the Guardians (who changed their name from the Cleveland Indians in 2021) set to play their opening home game of the 2024 MLB season on Monday, April 8, against the Chicago White Sox.

See Also:

Through the naming rights extension, new brand signage will be “incorporated around the exterior of the ballpark,” particularly at the home plate entrance.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Progressive Insurance first came on board as the ballpark’s naming rights partner in 2008, before which the venue was known as Jacobs Field.

Progressive Field is currently going through significant reconstruction.

Brian Barren, president of business at Cleveland Guardians, has now said: "As we continue to upgrade and reimagine our ballpark, continuing our partnership with Progressive gives our fans a consistent ballpark name with a worldwide brand, which is also a pillar of the northeast Ohio community.”

The Guardians failed to make the post-season playoffs last year.