Inter&Co, (a financial and digital commerce company), Major League Soccer (MLS) team Orlando City SC, and National Women’s Soccer League team Orlando Pride have announced a long-term agreement to name the teams’ venue the Inter&Co Stadium.
As a result of the deal, the Inter&Co Stadium has started a renovations and enhancements project.
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This includes five million new LED pixels, a new video board, new fascia LED throughout the bowl, a new LED wall in the West Club, and over 200 new TV monitors throughout the suites, premium spaces, concession stands, and lower-level concourse.
Additionally, there will be new interactive concourse displays, Wi-Fi 6 and 6E, 5G antennas, and new hospitality options such as The Terrace.
The stadium will also start hosting cultural and musical events, beginning with a post-game concert for ticketholders following a 2024 Orlando City match.
Inter&Co will, in addition, be the official sponsor for accounts, debit and credit cards, mortgages, and remittances, giving Orlando fans exclusive access to products on the company’s Super App, as well as rewards, perks, and unique experiences at the Inter&Co Stadium.
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By GlobalDataFinally, Inter&Co will work with the Orlando clubs on initiatives aiming to enhance local financial literacy programs for youth.
Chairman of Orlando City Mark Wilf said: “It’s only fitting that as we enter our tenth season in MLS here in Orlando and ninth in the NWSL, we would partner for the next decade with a global company, not only committed to our community but with a shared vision for the future.
“We are truly excited about what we will build together, enhancing the fan experience in the venue and further connecting our soccer cultures in meaningful ways.”
“We look forward to collaborating on ways to not only expand our business profiles in Latin and South America, but we are excited for the future benefits that our soccer sides will reap through expanded competition, scouting and brand awareness opportunities.”
João Vitor Menin, chief executive of Inter&Co, added: “We are excited to take our partnership with Orlando to the next level. This is a breakthrough moment for our company as we expand our presence in the United States, it will allow us to connect with Orlando’s young and diverse population, including a vibrant Latino community, through our shared love for soccer.
“And we could not have asked for a better partner to build upon this state-of-the-art venue where Central Floridians come together and visitors from all over the world have memorable experiences.”
The deal makes Inter&Co the first international partner for the teams, as well as the first financial institution with Latin-American origins to own the naming rights of a major stadium in the United States.
In September, 2023, Inter&Co became the official financial institution of Orlando’s soccer teams, so this deal serves as an expansion of the original partnership.
The Inter&Co Stadium will re-open to the public on January 27 when Orlando City play their preseason friendly against Brazilian top-tier team Flamengo.
Inter&Co’s previous soccer investments include partnerships with Brazil’s Athletico Paranaense, Fortaleza Esporte Clube, and the MRV arena, home to Clube Atlético Mineiro.
Exploria Resorts, the stadium’s previous naming rights partner since June 2019, will continue as the exclusive official vacation club of Orlando City and Orlando Pride.
