ES Global, the UK-based demountable overlay and infrastructure solutions specialists, has become the latest company to become an official supporter of next year’s Olympic and Paralympic Games in Paris.
The deal covers products and services related to planning, conception, provision, installation, integration, maintenance, and dismantling of temporary infrastructure, also known as overlay.
ES Global will provide tents, containment, and scaffolding structures for the Olympics and Paralympics to support Paris 2024’s commitment to staging the event using 95% of existing venues and temporary infrastructure to reduce its carbon footprint.
Structures to be supplied by ES Global at the event include a wall for sport climbing.
As part of its pledge, ES Global said every item used will have a second life after the games, with the company aiming to reach 90% reuse of the items and the rest either upcycled or recycled.
The company, which will celebrate its 50th anniversary next year, has worked on several previous summer Olympic Games, including London 2012 and Rio 2016, as well as the winter editions in Salt Lake City 2002 and Sochi 2014.
It was also contracted to provide services at other international events, including the Commonwealth Games in Manchester 2002, Melbourne 2006, and Delhi 2010, as well as soccer’s FIFA World Cup in Qatar last year.
It has offices in France, the UK, Japan, Saudi Arabia, Australia, and the US.
As a supporter of Paris 2024, ES Global joins 28 other firms in the fourth tier of the games’ sponsorship pyramid alongside Air Liquide, Re-uz, Technogym, Fnac Darty, Atos, Egis, GL Events, La Poste, Myrtha Pools, Optic 2000, Ottobock, Randstad, RGS Events, and Salesforce.
That list also includes Arena Group, the UK-based events company that provides temporary structures and seats at major sporting events, which also joined Paris 2024 to provide modular structures such as containers, temporary stands, scaffolding, tents, and interior fittings for the events.
Meanwhile, transport operator Île-de-France Mobilités (IDFM) has been announced as an official partner of Paris 2024 and will deliver transport for the Île-de-France region, featuring 25 Olympic and 17 Paralympic sites.
With millions expected to arrive in the French capital for the games, the IDFM said it would look to ensure “100% of spectators can access the competition sites by public transport.”
During the games, the IDFM said it will increase the transport provided by RARP and Transilien SNCF Voyageurs by around 15% compared to a usual summer’s day, which sees tourists flock to the city. A fleet of around 1,000 buses and coaches is set to be made available to carry 200,000 accredited passengers during the games.
As part of the partnership, IDFM said it will help to launch a smartphone app for transport in the Île-de-France region for the games by “spring 2024” and create a new “Paris 2024 pass” that is expected to be valid for several days to avoid long ticket queues.
It has also pledged to create a transport service dedicated to the around 4,000 wheelchair-bound spectators per day expected to attend the Olympics and the 2,500 attending the Paralympics.
Earlier this week, Paris 2024 organizers pulled off a major coup by securing luxury French brand LVMH as a premium partner.
Deal focus: Paris 2024 strikes major commercial deal with LVMH