LPGA and LET to co-sanction UK event in 2027 with Golf Saudi backing
The Championship women’s golf tournament in the United Kingdom will be revamped next year, with the LPGA co-sanctioning the event …
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WWE in worldwide Bleacher Report highlights deal
Sports content platform Bleacher Report - owned by media giant Warner Bros. Discovery - has struck a content deal with the …
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Premier Padel, FIP appoint Sportradar as integrity partner
The top-tier Premier Padel tour and the International Padel Federation (FIP) governing body have appointed sports technology firm Sportradar as …
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Winamax extends as EHF Finals title sponsor through 2028
French online gambling firm Winamax has renewed its deal as title partner of European handball’s top-tier EHF Finals competition in …
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NHL added to Adobe’s sports sponsorship stable
Software giant Adobe has added to its stable of sports sponsorship tie-ups by striking a significant deal with North American …
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Winamax extends as EHF Finals title sponsor through 2028
French online gambling firm Winamax has renewed its deal as title partner of European handball’s top-tier EHF Finals competition in …
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NHL added to Adobe’s sports sponsorship stable
Software giant Adobe has added to its stable of sports sponsorship tie-ups by striking a significant deal with North American …
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Infront agrees eight-year commercial rights deal with ITTF, WTT
Heavyweight sports agency Infront has partnered with the International Table Tennis Federation (ITTF) and now holds marketing rights for the …
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Seven secures record AFL grand final viewership
Australian football’s grand final between the Brisbane Lions and Fremantle Dockers has become the most-watched in AFL history, with 4.52 …
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Deutsche Telekom expands basketball offering with BCL rights
German telecommunications giant Deutsche Telekom has acquired exclusive rights to the Basketball Champions League (BCL) clubs competition.Through the agreement, the …
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Barcelona look to raise €700m with new VIP seat license scheme
Spanish soccer giants Barcelona have launched a new VIP hospitality package at their Camp Nou home that is expected to …
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Cricket Australia’s Baird resigns as chair amid BBL fallout
Cricket Australia (CA) chair Mike Baird has resigned and will not stand for re-election at the governing body's next annual …
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HBS elevates long-serving den Hollander to CEO
Host Broadcast Services (HBS), the television production company owned by international sports marketing agency Infront, has promoted Ronald den Hollander …
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Man City reportedly found guilty of almost all EPL charges
English soccer heavyweights Manchester City have been found guilty of the overwhelming majority of the charges levied against them regarding …
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Major European leagues unite in call for FIFA reform
Four of Europe’s top soccer leagues have publicly called for reform at the sport’s global governing body FIFA after “exploitative …
