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Hastings Direct On Court For 2005

HASTINGS DIRECT is to sponsor one of the world’s top grass court championships for a further two years in a new deal with the LTA announced today.

The Sussex-based motor insurer will be title sponsor of the Hastings Direct International Championships which is now firmly established in the women’s tennis calendar in the run-up to Wimbledon.

“We’re delighted to be extending our involvement with the event,” said Hastings Direct’s Chairman and CEO David Gundlach. 

“It’s a fantastic sport and a really great championships. We’ve enjoyed a highly successful three-year partnership with the LTA as we were involved in other projects before sponsoring the Hastings Direct International Championships in 2003.

“I feel confident that together with the LTA we’ll make what is already a prestigious and exciting event even bigger and better.”

The grasscourt championships, due to be played between the 11th and 18th of June 2005 at Devonshire Park, Eastbourne, regularly attracts 28 of the world’s top female players.

Last year drew world class WTA players including current champion and reigning US Open winner Svetlana Kuznetsova, current world number two and Olympic finalist Amelie Mauresmo and Japan’s Ai Sugiyama who went on to reach the quarterfinals at The Championships, Wimbledon.

Gavin Fletcher, Joint Championships Director, said: “The Hastings Direct International Championships offers tennis fans the chance to see some of the best women players in the world compete for £487,400 prize money.  With the support that we have received from Hastings Direct, we are confident that the event can continue to grow from strength to strength.”

Further information:
Amber Hinde
LTA
Tel: 020 7381 7019
Mob: 07971 141332
Amber.Hinde@LTA.org.uk

Rupert Williamson
Capitalize
020 7940 1700
rwilliamson@capitalize.co.uk .

Notes:

1. The Championship’s box office number is – 01323 412000
2. The tournament will be staged from Monday 13 – Saturday 18 June
3. The Hastings Direct International website can be found at: http://eastbourne.lta.org.uk/
4. Insurance provider Hastings Direct, launched in 1997, has almost 750,000 policyholders, 1150 staff and handles in excess of 3 million enquiries per year. Previously title sponsor of the Hastings Direct Tour and the Hastings Direct National Championships, the company is embarking on its third year as title sponsor of the Hastings Direct International Championships.

5. For further information about Hastings Direct, please contact Claire Day, Marketing Director, on (01424) 735771 or email: claireday@hastingsdirect.com or visit http://www.hastingsdirect.com/