Sports data provider FeedConstruct has snapped up exclusive global betting streaming and data rights for a range of top-tier World Baseball Softball Confederation (WBSC) baseball tournaments.
Through an exclusive tie-up, unveiled by the two parties today, UK-based FeedConstruct (with a head office in Armenia) will deliver "ultra-low latency" live streaming and real-time data to its partner network of betting operators and providers.
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The tie-up covers events such as the Women's Baseball World Cup Group Stage 2026 in October, the Premier12 Barcelona and Zhongshan Qualifiers in November, and this year's U-23 Baseball World Cup.
FeedConstruct will now be able to provide live coverage and data provision services across all those tournaments.
Michael Schmidt, chief executive at the WBSC, commented: "This partnership with FeedConstruct combines world-class technology with a truly global distribution network, ensuring our premier international baseball events reach new audiences around the world. We are delighted to welcome FeedConstruct to the WBSC family."
In terms of recent WBSC activity, last week saw the governing body extend its commercial rights deal with Japanese advertising giant Dentsu for the next decade.
Through the contract renewal, Dentsu will continue as the strategic growth partner for the WBSC across its portfolio of top-tier international events through 2036.
In mid-June, meanwhile, the governing body struck a broadcast deal with All Women's Sports Network (AWSN).
Narek Harutyunyan, FeedConstruct's CEO, added: "This alliance with the WBSC marks a defining milestone in our global rights strategy and underscores our mission-critical role within the sports ecosystem. By securing the worldwide data and streaming distribution for these premier baseball tournaments, we are equipping our network of hundreds of sportsbook partners with highly engaging, premium sports content."
Over recent weeks, FeedConstruct has tied up with a number of soccer bodies, including the Football Association of Wales and domestic leagues in both Ukraine and Malta.
It has also snapped up a range of rights to various domestic basketball leagues so far in 2026.
