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April 13, 2018

The Social Winter Games: Social Media Analysis on PyeongChang 2018

Social media is a crucial communication channel for partners, federations, athletes, committees - particularly for anyone involved in a major sports event such as the Winter Olympics.

By Sportcal Editorial Team

Social media is a crucial communication channel for partners, federations, athletes, committees – particularly for anyone involved in a major sports event such as the Winter Olympics.

Sportcal Media has teamed up with Hookit to delve into the metrics behind the 2018 Winter Games social media activity. We examine social platforms, as well as stakeholder accounts, grouped into Organisations (including IFs, IOC & NOCs) Partners and Athletes, to discover who has come out on top of numerous rankings throughout the duration of the Games.

THE REPORT WILL HELP PROVIDE ANSWERS TO:

•    Which stakeholder drew most interactions from a single post across the 2018 Games?

•    Which athletes and brands were most active?

•    Which International Federations were most engaging?

•    Which platform saw most activity and follower growth?

…and much, much more.            

 

The report is available to view as an online PDF and is priced at £650.00 for a single user license.

If you require a license for more than one user please contact us.

 

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UPCOMING SPORTCAL REPORTS INCLUDE:

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BROWSE THE SPORTCAL REPORT STORE

If you have any queries or require further information about The Social Winter Games report, please contact us.

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