Spanish soccer’s RFEF governing body has partnered with Stage Front, making the US ticketing firm the official global event and hospitality partner of Spanish soccer’s men's and women's national teams.
The deal includes Stage Front interacting with Spain fans via exclusive hospitality packages, premium seating options, and opportunities for fans to engage with the team.
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Karl Roes, the chief executive of Stage Front, said: “We are thrilled to join forces with the RFEF in this historic venture. Stage Front is committed to delivering exceptional event experiences, and this collaboration allows us to bring our expertise to the world of football.
“We look forward to creating unforgettable moments for fans and elevating the global profile of the Absolute National Team."
Ruben Rivera, head of marketing for the RFEF, added: "Having this company as an official global event and hospitality partner allows us to provide our fans with first-class experiences. The objective of the national team is to establish new quality standards in our matches, in terms of hospitality."
Stage Front has previously been partnered with LaLiga North America, the joint venture between Spain’s top-flight soccer league and Relevent Sports Group, the US soccer events and media business, as well as the soccer club recently relegated from LaLiga, Espanyol.
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By GlobalDataRFEF meanwhile provisionally awarded its Video Assistant Referee (VAR) services contract to Mediapro last month, ending a long-running dispute with the sports rights and production company.
The court battles primarily took place while Luis Rubiales was in charge as president of the Spanish soccer federation.
He has since resigned and received a three-year ban from all soccer-related activities by world governing body FIFA in the wake of his behavior at the final of the Women’s World Cup in Australia in August.
