FIFA, global soccer’s governing body, has opened up tender processes in Austria and Switzerland for media rights to the men’s World Cup 2026.

Media entities wishing to apply for rights to FIFA's prestigious tournament in three years have until 10AM CET on May 16 to do so, with FIFA having launched invitations to tender (ITT) in those two countries yesterday.

Those wishing to participate in Austria should contact, and in Switzerland by emailing

The 2022 World Cup in Qatar was shown across Austria by a combination of public-service broadcaster ORF and ServusTV, while in Switzerland SRG SSR held rights.

The 2026 FIFA World Cup will take place across Mexico, the US, and Canada, meaning games held in primetime there will take place in late evening and in the early hours of the morning in central Europe.

The edition in three years' time will be the first FIFA World Cup to contain 48 teams, up from 32 at the 2022 tournament in Qatar.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Austria have not qualified for a World Cup since 1998, while Switzerland, on the other hand, have progressed from the tournament’s group stages at four of the last five editions.

FIFA has said the tender process “will allow FIFA to select the media companies that are best placed to achieve FIFA’s overall objectives to deliver high-quality, comprehensive coverage of the FIFA World Cup 2026.”

Image: Michael Steele/Getty Images