CazeTV, the Brazilian sports streaming channel founded by YouTuber Casemiro Miguel, will air soccer's 2028 UEFA European Championship national teams tournament.
The new rights agreement was unveiled over the weekend, with CazeTV currently showing action from the ongoing FIFA World Cup – at which event, Brazil were knocked out yesterday.
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CazeTV will air all 51 games from the men's Euros in 2028 (to be hosted across the UK and the Republic of Ireland).
This represents an extension for CazeTV, which also covered the 2024 Euros – hosted by Germany and won by Spain – alongside the main Brazilian sports broadcaster Globo.
In terms of its recent rights deals, mid-June saw the streamer announce a sub-licensing deal with the Disney-owned ESPN broadcaster in Brazil, through which it will show one game per week from English men's soccer's top-tier Premier League via its YouTube channel.
The channel also unveiled a major rights agreement covering Spain's LaLiga in mid-May.
However, Brazil's early departure from the World Cup – the side lost 2-1 to Norway in the round of 16, going out of the tournament very much earlier than anticipated – will have been a blow to CazeTV, in terms of viewing numbers for the rest of the tournament.
