Sport TV has broadcasted Serie A since 2015. (Sport TV)

Portuguese sports broadcaster Sport TV has announced it has secured the rights to air Italy’s top-tier Serie A soccer competition through to the end of the 2026-27 season.

Sport TV has broadcast the league, as well as its Coppa Italia and Supercoppa Italiana competitions, since 2015 when it took over from previous broadcaster BTV, with the latest deal to take its coverage of the league to over a decade in length. Sport TV last renewed its rights in 2021.

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The league is an attractive prospect in Portugal as a number of its top stars, including AC Milan’s Rafael Leão also playing in Portugal’s national team, while other iconic Portuguese players such as Cristiano Ronaldo have also graced the league.

Sport TV chief executive Nuno Ferreira Pires stated of the deal: “Renewing the broadcasting rights of Serie A reaffirms our commitment to providing the Portuguese with the best of world football. We are committed and excited to ensure that our viewers continue to closely follow all the excitement and passion that only Italian football can offer.”

As the only broadcaster with the rights to Portugal’s domestic soccer competition, the Primeira Liga (except for SL Benfica home matches), Sport TV has a near monopolistic hold on soccer broadcasting in the country.

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The broadcaster holds the rights to the FIFA World Cup, Copa America, and the UEFA Nations League international tournaments, as well as the Netherlands’ Eredivisie, England’s FA Cup and League Cup, Turkey’s Super Lig and the burgeoning Saudi Pro League, among others.

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In October 2023 Sport TV announced its return as a partner of the UEFA Champions League, broadcasting a slate of top-tier games from the pan-European competition from 2024-25 through 2026-27, although DAZN will remain the competition’s primary broadcaster in the country.