Sky Deutschland, the pay-television operator, will remain the home of tennis’ Wimbledon Championships in Germany, Austria, and Switzerland (DACH) after agreeing a multi-year renewal with tournament organizers the All England Lawn Tennis Club (AELTC).
The grand slam will continue to be shown exclusively on Sky in Germany and Austria, and on a non-exclusive basis in Switzerland.
As well as exclusive live satellite and cable coverage, the new agreement includes distribution via IPTV and digital platforms, including the Sky Go and WOW streaming services.
Sky will also continue to show daily highlights from the prestigious tournament.
The extension prolongs a long-standing partnership with the AELTC as Sky has held rights to Wimbledon in the DACH region since 2007.
The broadcaster is presently showing this year’s edition where there is particular local interest in German women’s player Tatjana Maria who will face Tunisia’s Ons Jebeur in the semi-final today (July 7).
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By GlobalDataIn addition to Wimbledon, Sky also holds rights to the men’s ATP Tour.
The pay-TV operator’s live tennis content will soon feature on a 24/7 dedicated tennis channel that will launch later this month.
The Sky Sport Tennis channel will additionally present highlights, documentaries, archive content, pre and post-match coverage, and magazine shows.
Once the new offering is launched, Sky will show an increased number of ATP 250 tournaments.
Charly Classen, head of sports at Sky Germany, said: "With Wimbledon, we will continue to broadcast the most prestigious tennis tournament in the world exclusively on German-language television and continue to offer our customers the finest lawn tennis from the tennis highlight of the year.
“In addition, the new 24-hour themed channel Sky Sport Tennis offers the fan everything a tennis heart desires, so Sky remains the home of tennis with the ATP Tour and Wimbledon."
Last week (June 30), Sky Italia, the pay-television broadcaster in Italy, extended its Wimbledon rights deal for another four years.