Nine Network, Australia’s commercial broadcaster, has consolidated its soccer rights portfolio after extending its exclusive coverage of English soccer’s top-tier Premier League for another six seasons.
The new deal will see Nine Network continue to air all 380 Premier League matches live via its Stan Sport streaming platform through the 2033-34 season.
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The agreement adds to Stan Sport’s strong soccer offering, which includes European soccer’s top-tier Champions League, second-tier Europa League, and third-tier Conference League, as well as England’s domestic men’s FA Cup competition and the Women’s Super League.
Nine Entertainment chief executive Matt Stanton said: “Bringing the Premier League to Stan has been a genuine game-changer for our business, and we are very pleased to be extending the partnership for a further six years.
“As the sole rights holder in Australia, Nine is uniquely placed to activate our assets across streaming and broadcast, publishing and outdoor to promote awareness of the Premier League, deepen fan engagement, and tell the game’s stories across the entirety of the season.
“This agreement further strengthens Nine’s premium sport offering and reflects Nine’s long-term strategy of investing in premium live sport and delivering the sporting moments that matter most to Australians.”
The early extension comes with two seasons still left on its current contract, having taken over the rights as part of a sub-licensing agreement with Optus Sports, the streaming service of the Australian telecoms firm, in a deal struck ahead of the 2025-26 season.
Nine’s sub-licensing deal covers the final three years of Optus’ six-season broadcast contract running through 2027-28 and came as part of Optus’ parent company Singtel’s move to divest from its broadcast commitments.
The commercial broadcaster is reportedly paying A$60 million ($39.1 million) of the A$100 million that Optus pays annually for the Premier League rights, with Optus covering the remaining $40 million.
As part of the sub-licensing deal, Nine also acquired rights to the FA Cup, Japan’s League, South Korea’s K League, and the United States’ National Women’s Soccer League.
Shortly after, Nine added WSL rights in a separate deal covering the 2025-26 season.
Optus has held Premier League rights in Australia exclusively since 2016, when it replaced Fox Sports in a significant coup, striking an A$63 million deal starting with the 2016-17 campaign.
Paul Molnar, the Premier League’s chief media officer, said: “Stan has demonstrated a strong commitment to delivering high-quality coverage and bringing the Premier League closer to fans, supported by the reach and strength of the wider Nine network.
“Australia is important to the Premier League, with a large and passionate fanbase, and we look forward to working closely with Stan to build on this strong start and further grow engagement with the League in the years ahead.”
There is only one Australian currently playing in the Premier League – Lucas Harrington, who recently joined Hull City FC ahead of the 2026-27 season.
The new deal consolidates the Premier League’s long-term broadcast agreements in the region, having secured pay-TV giant Sky New Zealand as its media rights partner through the 2033-34 season in another early extension.
The new deal builds on Sky NZ’s current six-year rights agreement with England’s top flight, running from 2022-23 to 2027-28, and will see the broadcaster continue to air all matches per campaign across its main sports channels and via the Sky Sport Now streaming platform.
