DAZN, the international sports subscription streaming service, has entered into a content partnership with electric flying vehicle racing series Airspeeder.

The one-year non-exclusive global rights deal, announced yesterday (April 24), covers three original content series in 2023 and highlights from the first Airspeeder EXA Series Race, which took place in South Australia last October.

Go deeper with GlobalData

Premium Insights

The gold standard of business intelligence.

Find out more

The original content series are called Road to Flying Car Racing, Finding Extreme Pilots, and Building Flying Cars.

The shows were filmed in partnership with Airspeeder’s in-house media team and Aurora Media Worldwide.

The tie-up is aimed at building an audience for the new sport ahead of its slated manned racing launch in 2024.

See Also:

Stephen Sidlo, director of global media and marketing for Airspeeder, said: “We are thrilled to partner with DAZN and showcase the excitement and innovation of our new sport to a global audience. DAZN’s worldwide reach has made it the go-to destination for sports fans, and we are excited to be part of their premium sports content lineup.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

“The content aims to capture a new generation of motorsport and extreme sports fans wanting behind-the-scenes action and jeopardy, and we can’t wait to show the world.”

Tom Burrows, employee value proposition and global head of rights at DAZN, added: “We are excited to bring the Airspeeder EXA series race to DAZN’s global audiences and passionate fans worldwide.

“This adds to our extreme sports and motorsports offering, including F1, MotoGP, WSX, alongside a wide range of exclusive content, which further cements us as the ultimate destination for sports fans.”

Earlier this year, Airspeeder secured its first broadcast partner through a two-year deal with Australian pay-television operator Foxtel.