Cosmote TV, the pay-television broadcaster in Greece, has today retained exclusive broadcast rights to motor racing’s World Rally Championship until the end of the 2022 season.
Through a deal with WRC Promoter, the series’ rights holder, the broadcaster has extended its deal for the WRC – which was set to expire at the end of this season – for another 12 months.
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Cosmote Sport channels will provide live coverage of more than 10 stages from each WRC round and more than 150 hours of action next season.
The broadcaster’s coverage will also include daily and post-event highlights shows and the WRC+ All Live programming, which features analysis, service park interviews and special behind-the-scenes features.
Earlier this year, WRC announced that the championship will feature a round in Greece with the Acropolis Rally returning to the series from 9 to 12 September following an eight-year absence.
WRC Promoter finalised a multi-year agreement with the Greek government to return and Cosmote is planning extensive coverage from the rally's comeback in Athens.
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By GlobalDataPhilipp Maenner, media rights director at WRC Promoter, said: “Cosmote TV is the home of motorsport in Greece and both parties’ eagerness to finalise this extension for 2022 so early in the current year highlights the fervour for WRC among fans there.”
As well as holding exclusive rights in Greece, Cosmote TV is also the exclusive broadcaster of the WRC in the Greek language.
The pay-TV operator’s motorsports portfolio also includes Formula 1 and Extreme E.
WRC Promoter recently secured an extension with BT Sport, the UK pay-television operator, until the end of the 2024 season.
