US national network CBS, owned by Paramount Global, has struck a multi-year domestic broadcast rights extension with women's basketball's top-tier WNBA.

The tie-up, unveiled by the broadcaster yesterday (April 10), includes eight games from the upcoming 2024 WNBA season airing on the main CBS broadcast network, with another 12 to be shown through the CBS Sports dedicated outlets.

This deal is an extension of the existing WNBA-CBS tie-up, and will run alongside the 12-team league's other domestic broadcast contracts for the 2024 season. Deals are already in place with ESPN, Amazon Prime Video (announced late last week), and with Scripps Sports.

The first game of the 2024 WNBA campaign to be shown on CBS will see the New York Liberty take on the Minnesota Lynx, on May 25.

The specific CBS broadcast network game schedule for 2024 consists of six Saturday afternoon games, with the other two to take place on Sunday afternoons.

Dan Weinberg, CBS Sports' executive vice president of programming, said: “We’re thrilled to extend our strong partnership with the WNBA. As the league continues to build momentum, this is a great opportunity to expand our broadcast presence and further lean into our commitment to providing a national platform for women’s sports.”

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Over the past few weeks, the WNBA has unveiled commercial partnerships with Opill and La Crema, the near-global media rights extension with Prime Video, and a UK-specific deal with TNT Sports.

The 2024 WNBA campaign gets underway on May 14, with regular-season action ending on September 19.

The men's NBA, meanwhile, is shown domestically by ESPN and the US TNT network (as well as by various local market networks).