Sportradar, the sports technology and data giant, has been hit by official and legal antitrust complaints by rival sportsbook software firm Altenar Technologies over – allegedly – blocking access to its official sports data from rivals.

Altenar has sent complaints to regulators both in the European Union (EU) and in the UK, following its filing of a similar antitrust lawsuit in the US in May. That submission claimed that Sportradar has now monopolized the US market in terms of live sports data rights, and has, therefore, eliminated competition.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Altenar, based in the UK, had previously threatened to file such complaints in February.

The company has claimed that "Sportradar is using its control of essential sports data to shut out businesses with a competing offer.

"We are asking the European Commission and the Competition & Markets Authority to intervene and ensure that independent providers can compete on fair terms."

Altenar also wants its access to Sportradar's data and odds restored while a full investigation takes place.

Sportradar has live betting data and video rights to a host of top-tier sporting properties worldwide.

A spokesperson for the EU simply commented to the Reuters publication: "We have received information on this matter, which we are assessing."

Sportradar, meanwhile, said in a statement: "Altenar's latest efforts to inflame the news agenda ​appear duplicative, unnecessary and serve as a thinly veiled attempt to assert pressure in the existing ‌commercial ⁠disputes in process. Sportradar has and will continue to comply with antitrust and other laws wherever it does business."

If either of the relevant EU or UK regulatory bodies find that Sportradar has broken competition law, they could impose a fine of up to 10% of the sports tech giant's global annual turnover.

Similar complaints were filed against Sportradar in late 2023 by Panda Interactive (with the suit then expanded early last year), with that case eventually settled in February of this year in a Texas court.

Panda had accused Sportradar (as well as Genius Sports) of using a range of Panda-owned patents for products including Genius’ LiveData, LiveTrading, and BetVision, as well as Sportradar video streaming products such as emBet and Sportradar OTT.

In terms of recent Sportradar activity, meanwhile, the company unveiled plans late last week to sell off its Atrium Sports division for $170 million to Teamwork Innovations.

The agreement is expected to close during the final quarter of 2026, subject to the usual conditions.

Late September saw the company appointed as the betting integrity partner of both the International Padel Federation (FIP) governing body and the top-tier Premier Padel tour.