Sky NZ holds on to Australian Supercars rights to 2025
Supercars, the Australian motor racing series, has signed a five-year broadcast rights renewal in New Zealand with Sky NZ, the dominant pay-television broadcaster.
The agreement, which means Sky gets full live coverage rights to all Supercar races from 2021 until the end of the 2025 campaign, was signed ahead of last weekend’s opening race of the 2020 season, at Sydney’s Motorsport Park.
Supercars has been shown on Sky NZ since 2013, and the first renewal of that contract was agreed in 2018, ending after this year’s season.
The 2020 season has been cut from 14 to 11 rounds, because of the coronavirus pandemic, and a New Zealand Supercars race, scheduled for mid-January, has also been cancelled. The season will end on 13 December in Sydney.
Sean Seamer, Supercars’ chief executive, said: “Partnering with Sky Sport ensures the ultimate package for the fans, the sport, our teams and our invaluable partners.
“The agreement delivers full coverage of all races across the season, which was particularly imperative for us when we began discussions.”
He added: “Sky Sport plays a huge role in allowing us to showcase our sport to our ever-growing New Zealand fan base.”
Martin Stewart, chief executive of Sky NZ, added: “Supercars really pulls in the Sky Sport viewers who love the adrenaline, personalities, the skill and rivalry always on show in this competition."
Sky NZ also holds rights to Nascar, US motor racing’s stock car series, until 2021, but in late 2018 was unsuccessful in its bid to renew rights to the prestigious Formula 1 series. Those rights are now held by rival Spark.