SABC cites excessive cost for not showing Proteas' tour of New Zealand
SABC, the South African public-service broadcaster, will not be providing television coverage of the national cricket team’s current tour of New Zealand after negotiations broke down over the cost of the rights.
As a result, the only place South African fans can watch the Proteas’ matches is on pay-TV operator SuperSport.
The tour got under way today with South Africa defeating the hosts by 78 runs in the one and only Twenty20 international in Auckland.
The sides will now contest five one-day internationals and three test matches.
SABC has cited an excessive asking price for its decision not to televise the series, saying: “Sports rights have become costly with many rights-holders demanding a 100-per-cent increase on rights fees which the public-service broadcaster cannot afford.”
It pointed out that it would be providing match updates on Radio 2000 through to the end of the tour on 29 March.
SABC has customarily provided simultaneous television coverage of the Proteas’ matches alongside that of SuperSport, but is having to contend with falling turnover and rising costs as its share of audience declines.
SABC said it “will continue to engage and negotiate for better deals and rights to broadcast other tournaments in the near future for the benefit of the South African public.”
At the end of last year, SABC said that it was budgeting for a loss of R1.1 billion ($84 million) in 2018, compared to one of R411 million in 2016, as it expects revenue to fall from R8 billion to R7.3 billion over the same period.