TKO brings in Ram as partner across WWE, UFC, and PBR properties
TKO Group, the multisport business giant, has secured US truck brand Ram as a sponsor across its trio of sports…
Wrestling
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TNA Wrestling lands AMC as new broadcast partner
US media company AMC Networks has secured domestic rights to the TNA Wrestling promotion, in a deal that will see…
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Fox continues non-US rights push with Latin American AAA wrestling deal
US media giant Fox Corporation has continued to expand its sports portfolio in Latin America, acquiring the rights to high-profile…
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DoorDash adds WWE, UFC to sports sponsorship portfolio
Food delivery service DoorDash has increased its presence in sports after adding multisport business giant TKO and its premier WWE…
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WWE strikes long-term partnership with MLSE
WWE, the heavyweight professional wrestling promotion, has announced a wide-ranging deal with multi-sports ownership group Maple League Sports and Entertainment…
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WWE announces Saudi Arabia to host first overseas WrestleMania in 2027
Professional wrestling promotion WWE has announced that it will be bringing WrestleMania 43, the 2027 edition of its showpiece annual…
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HBO Max adds All Elite Wrestling PPV offering in the US
HBO Max, the Warner Bros. Discovery-owned OTT streaming service, has expanded its live sports portfolio by offering matches from the…
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WWE strikes long-term commercial agreement with France’s PSG
WWE, the heavyweight professional wrestling promotion, has announced a wide-ranging deal with French soccer giants Paris Saint-Germain as it gears…
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WWE activates ESPN deal early, with NBCU retaining Smackdown
Heavyweight professional wrestling promotion WWE has relocated its top-line ‘premium live events’ (PLEs) from the NBCU-owned Peacock streaming service to…
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Progress for WWE, UFC, and IMG in TKO second quarter financials
TKO Group, the publicly listed combined ownership company of mixed martial arts promotion UFC, professional wrestling promotion WWE, and heavyweight…
