Hollywood owners and first title sponsor for Australian SailGP team
The Australian team from the international sailing series SailGP has been bought up by high-profile new owners - iconic actors …
The Australian team from the international sailing series SailGP has been bought up by high-profile new owners - iconic actors …
The dealOn May 30, an investment consortium led by US insurance magnate Andrew Cavenagh, and backed by 49ers Enterprises, the …
Seven Network, the Australian commercial broadcaster, has secured exclusive rights in the country to the North American Major League Cricket …
UK pay-TV sports network Premier Sports will provide coverage of this summer's Concacaf Gold Cup men's national teams soccer tournament.Premier …
The Professional Fighters League (PFL), the international mixed martial arts (MMA) promotion, has launched a new direct-to-consumer (DTC) app to …
UK pay-TV sports network Premier Sports will provide coverage of this summer's Concacaf Gold Cup men's national teams soccer tournament.Premier …
The Professional Fighters League (PFL), the international mixed martial arts (MMA) promotion, has launched a new direct-to-consumer (DTC) app to …
North America's top-tier men's Major League Soccer (MLS) has today unveiled a commercial tie-up with US headwear brand New Era.The …
Infront, the heavyweight sports marketing agency, has marked its entry into motor racing’s iconic Formula 1 (F1) after securing a …
German automotive giant Volkswagen has become the latest brand to step-in as a sponsor of soccer’s upcoming 2025 UEFA Women’s …
According to a report by Deloitte, North American investors accounted for 55% of all sport investment activity by volume in 2024.English …
Global soccer's governing body FIFA has stepped up its commercial preparations for the 2025 Club World Cup (CWC) by expanding …
Midea, the Chinese home appliances brand, has expanded its global sponsorship deal with the Asian Football Confederation (AFC) to include that regional soccer governing …
The Cadillac Formula 1 (F1) racing team has signed major US fashion brand Tommy Hilfiger as its first official sponsor as it …
The Saudi-backed LIV Golf Tour has announced a new tech-focused partnership with consumer relations management platform Salesforce.That company will serve as the …