Meta expands UFC ties to take naming rights to Apex venue
The Ultimate Fighting Championship (UFC), the mixed martial arts promotion owned by TKO Group, has agreed a naming rights deal …
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Crux Football makes second investment, buying stake in Sweden’s Rosengård
Crux Football, the women’s soccer ownership group, has made its second investment into a European club, acquiring a stake in …
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Volleyball World hires Red Tiger Marketing to support commercial strategy
Volleyball World, the commercial body managing global volleyball rights, has appointed sports agency Red Tiger Marketing to support its commercial output.Through …
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BeIN sublicenses French AFCON final to M6 after bumper QF viewership
French broadcaster M6 Group has struck a sub-licensing deal with the country’s pay-TV heavyweight BeIN to showcase free-to-air coverage of …
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Fanatics spreads wings with sports and entertainment studio
Fanatics, the international e-commerce and merchandising giant, has teamed up with OBB Media to launch a new sports media and …
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SailGP confirms Geneva race return as St-Tropez bows out
Global sailboat racing series SailGP has announced the addition of the Switzerland Sail Grand Prix to its 2026 calendar.The race, …
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Barcelona set to commit to EuroLeague in blow to NBA Europe
FC Barcelona Bàsquet, the basketball team of Spanish soccer giants Barcelona, is set to remain part of the regional EuroLeague …
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DAZN’s Serie A antitrust fine halved by AGCM
A €7.2 million ($8.40 million) fine incurred by sports subscription streaming service DAZN in mid-2023, linked to a domestic coverage deal for …
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Socios halts payments to AFA over fee transparency concerns
Socios, the blockchain-based fan engagement platform, has stopped its sponsorship payments to “intermediaries” associated with the Argentine Football Association (AFA) …
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Audi F1 adds new tech partner, Aston Martin in licensing tie-up
The upcoming Audi Formula 1 (F1) racing team has added to its growing commercial portfolio through a new deal with Texas-based …
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Gravity Media extends as Monaco motor racing production partner
EMG/Gravity Media, the international broadcast facilities provider, will continue to produce live coverage of the iconic Monaco Grand Prix from …
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Nexo lands title rights to ATP Dallas Open, activates Australian Open deal
Digital asset platform Nexo has doubled down on its tennis sponsorship activity after securing naming rights to the Dallas Open, …
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Rangers find new chief executive in ex-St Mirren director Gillespie
Scottish soccer giants Rangers have announced the appointment of Jim Gillespie as the club’s new chief executive.Replacing previous chief executive Patrick …
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Husqvarna replaces Betfred as British Masters title sponsor
Swedish robotic lawnmowing specialist Husqvarna is the new title sponsor of the British Masters, the annual golf event on the …
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WSC Sport renews Sky Deutschland partnership
WSC Sport, the sports-focused video content provider, will continue to produce AI-powered video content for German pay-TV giant Sky Deutschland’s …
