Sportcal Global Communications Limited today announced that Progressive Ventures, part of the Progressive Media Group of companies, has taken a significant interest in the business.  Progressive Ventures investment will help accelerate the development of Sportcal’s market intelligence data and analysis services.  
 
Progressive Media is a privately held international group of companies that span media, business information services, technology and communications. Its investment is a crucial part of Sportcal’s expansion and strategic development plans. The venture will allow Sportcal to develop its data analytics in media, sponsorship, events and bidding, creating even more powerful business intelligence tools for the global sports market.  
 
The partnership strengthens both organisations significantly. Sportcal and Progressive Media Group each operate globally, delivering market and business intelligence. Sportcal has been at the forefront of sports market news, data, analysis and insight for over 22 years. Progressive Media Group businesses cover global data, intelligence, content, magazines and digital media across a range of vertical industry sectors. Each organisation has an unwavering ambition to deliver the premier sports market intelligence service worldwide. 
 
Mike Laflin, CEO at Sportcal said, “I am delighted to welcome Progressive Group as our new strategic partners. Its investment in Sportcal further enhances our goal to significantly develop our innovative range of services to meet the growing demand for sports market data and intelligence.” 
 
He continued: “This investment is part of our plans to expand our offering becoming a dynamic-rich, editorially-led, content service for media companies, rights holders, brands, cities and governments. Sportcal’s new suite of editorial analytics will be delivered in both static and dynamic digital forms, supported by a full editorial array of news, features and interviews.”  Mike brings two decades of experience working in the global sports industry having worked for five international sports federations developing technology and media information services before establishing Sportcal in 1991. 
 
Sportcal has welcomed Andy Hunt, Progressive Media Group Managing Partner, to the board. Before joining Progressive Media Group, Hunt was the CEO of the British Olympic Association (BOA) and Chef de Mission for Team GB at the London 2012 Games. He was also a non-executive Director of the London Organising Committee for the Olympic Games. 
 
Andy Hunt said, “We are delighted to welcome Sportcal to the Progressive Media Group. Over 22 years Mike Laflin and the team at Sportcal have built an outstanding business that is the leading provider of sports market intelligence. We look forward to working with the Sportcal team and its customers and partners across the globe to deliver even richer and deeper insight and intelligence within the business of sport.” 
 
Notes to Editors 
 
About Sportcal 
Sportcal is the most comprehensive provider of sports market intelligence worldwide. It is the essential resource for anyone in the business of sport.  Sportcal has been at the forefront of sports market news, data, analysis and insight for over 22 years. The product suite includes; News, Calendar, Directory, Media, Sponsorship, Events and Bidding.  Sportcal also publishes a quarterly magazine and a range of publications.  
 
Sportcal was founded in the UK in 1991 by Chief Executive Mike Laflin.  Mike is one of the leading authorities on global sports market intelligence. He has been involved in sport for over 25 years working extensively for a wide range of Olympic and non-Olympic sports.  
 
www.sportcal.com 
 
About Progressive Media Group 
Progressive Media Group is a privately held International group of companies that span Media, Business information Services, Technology and Communications. Progressive Media Group has a proven sector focused, high growth investment strategy with a global network and platform, headquartered in London with over 20 offices in all major markets including USA, Australia, China and India. 
 
www.progressivemediagroup.com 
 
For more information please contact 
Laura Pegg, We Are Circle 
laura@wearecircle.co.uk 
07969 793150 
  
Sportcal Global Communications Ltd. +44 (0) 20 8944 8786 
 
Allington House  
25 High Street  
Wimbledon Village  
London SW19 5DX  
United Kingdom Company Registration  
No. 02592321  
sales@sportcal.com 
https://www.sportcal.com/