Norwich Union has pledged its support to the Hallam Fm Sheffield Steelers for the remainder of the Sekonda Superleague season by agreeing to sponsor five forthcoming League and Challenge Cup games taking place at the House Of Steel. Company spokesman Martyn James said “Norwich Union is delighted to be associated with the Steelers in 2000 and we have chosen a number of exciting matches to sponsor for the remainder of the season.” He went on to say ” We recognise that the Sheffield Steelers are very much part of the city and benefit the whole community and our sponsorship forms part of Norwich Union’s on going support for that community.” The Sheffield Steelers offer a wide variety of sponsorship and marketing packages available for one off individual games or for longer periods. Benefits include unlimited coverage on the PA system throughout the game, full page advertisement in the match day programme, rink side advertising board for all games sponsored and full corporate hospitality at the games. Anyone wishing to discuss the commercial opportunities available, please do not hesitate to contact Gillian Stainrod ‘Commercial Manager’ at the Sheffield Steelers on 0114 2490088. For further information about this press release, please contact Sarah Osborne – PR & Marketing Manager at Sheffield Steelers on 0114 2490088. Sheffield Steelers Ice Hockey Club Limited, 71 Broughton Lane, Sheffield, S9 2DE Tel – 0114 2490088 Fax – 0114 2490099 www.steelers.co.uk sarah@sarahosborne.freeserve.co.uk