KirchSport AG signs marketing agreement with FSV MAINZ 05 German club in strong position to advance to the 1st Bundesliga in 2003.

KirchSport AG signed an agreement with the German football club, Mainz 05, whereby KirchSport will market all stadium advertising rights for the club.

The exclusive agreement, which was signed Monday night, runs for three years through the 2005 season and also includes certain other marketing rights, including the club’s Stadium Naming rights. FSV MAINZ 05 is currently playing in the 2nd.

Division of the German League, however they are competing strongly for promotion to the Bundesliga in the 2003 season. This was highlighted by their 4-1 victory on Monday evening against Arminia Bielefeld. The club is currently in second place with three matches to play. The top three finishers will advance to the 1st Bundesliga next season.

‘Our new agreement with FSV MAINZ 05 helps demonstrate KirchSport’s proven experience in football marketing. We look forward to a long-term partnership with the club and we are confident that KirchSport will be seen as a partner that delivers first-class results,’ said Wolfgang Streit, Director of Finance, KirchSport AG.

KirchSport AG is a leading international sports marketing firm based in Zug, Switzerland, with an impressive rights portfolio. The company represents a multitude of leading national football teams and clubs. They also market the exclusive worldwide broadcast rights to the 2002 and 2006 FIFA World Cup, as well as control the host broadcast company for the event. In addition to football, KirchSport AG also has long-standing partnerships with the International Ice Hockey Federation and the European Handball Federation – each dating back more than a decade.

KirchSport AG’s parent company KirchMedia GmbH & Co. KGaA recently filed for insolvency under German Law. However, KirchSport AG is not impacted by this filing. The company remains financially sound and continues to operate without interruption, based on the company’s substantial long-term rights portfolio.

For further information please contact:

KirchSport AG
John Kristick
T: +41-41-723 15 15
F: +41-41-723 15 16