Recent research carried out in the Indianapolis region estimates that the local community will benefit to the tune of US$170M as a result of the inaugural F1 race.
The research was based on interviews with local businesses, such as hotels, bars and merchandise stalls, carried out over the grand prix weekend.
For further details contact:
Sports Marketing Surveys Ltd
Tel. +44 (0) 1932 350600
Fax. +44 (0) 1932 350375