The International Tennis Federation (ITF) announced today that HUGO BOSS has extended its partnership with Davis Cup until 2005. The fashion house has been an international sponsor of Davis Cup for 15 years providing clothing for Davis Cup officials, ball boys and ball girls.

‘HUGO BOSS has been a valued member of the Davis Cup family for many years’ said ITF President Francesco Ricci Bitti at the conclusion of negotiations. ‘We are very happy that our long-standing and successful relationship is to continue. HUGO BOSS and Davis Cup share the values of quality and excellence and we are pleased to provide a global platform for such a prestigious brand.’

‘The outcome of our negotiations with HUGO BOSS is very satisfying,’ said Jan Menneken, ITF Executive Director, Commercial. ‘HUGO BOSS and Davis Cup have been successfully associated for 15 years and, throughout the negotiation process, the goodwill and understanding that exists between us was obvious. We look forward to working with HUGO BOSS for many years to come.’

‘Our partnership with Davis Cup is an integral part of the BOSS brand sports sponsorship strategy,’ said Werner Baldessarini, Chairman and CEO, HUGO BOSS. ‘We will continue to enjoy the brand benefits of our association with Davis Cup.’

Davis Cup by NEC is the largest, annual international team competition in sport with a record 142 nations entered in 2001. Joining HUGO BOSS as international sponsors of Davis Cup are NEC, Heineken and BNP Paribas who will take over as title sponsor of Davis Cup from 2002.

Four nations will compete in the Davis Cup Semifinal Round in September hoping to win the most coveted trophy in tennis. The Netherlands will host France in Rotterdam while Sweden will travel to Sydney to play Australia. The Davis Cup Final is scheduled to be played from 30 November-2 December.

For further information please contact:

Barbara Travers
Communications Manager
International Tennis Federation
Tel: +44 (0)20 8878 6464
Fax: +44 (0)20 8392 4747
ITF Website: http://www.itftennis.com
Davis Cup Website: http://www.daviscup.com