Podcast: FIFA’s World Cup 2026 media rights bonanza
GlobalData Sport data manager Michael Barraclough discusses the at-times tough sales process for global media rights around the tournament.
15 July 2026
15 July 2026
GlobalData Sport data manager Michael Barraclough discusses the at-times tough sales process for global media rights around the tournament.
The past six seasons have seen games from the German league air in the US on major sports broadcaster ESPN.
Fanatics has been named as a licensee of the tour, covering e-commerce, in-venue retail, wholesale, product, and memorabilia.
This tie-up is reportedly the most lucrative sponsorship deal in the Premier League soccer club's history.
DAZN will provide FTA coverage across Europe, Canada, Asia, sub-Saharan Africa, and Oceania.
The HelloYou FAST (free, ad-supported, streaming TV) platform has partnered with the women's sports TV offering.
UK linear TV audiences across the first nine stages climbed 41% compared to the equivalent period of the 2025 race
Veritone will carry on managing global content licensing for the video library of the nine-member Pac-12.
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