14 July 2026
14 July 2026
Cat Botibol, managing director at Studio Secret Cinema, illustrates Wimbledon's efforts to enhance the attendee experience
A multi-year agreement between the two parties encompasses every PFL event, including the PFL Global, MENA, and Africa leagues.
Viewing figures were strong across England, France, and Spain, who all triumphed in the last eight.
The two parties had been in discussions to pool their commercial and media rights and were nearing a deal in 2025.
The flooring brand his been the consistent sponsor of the team currently known as Soudal-Quick-Step since 2003.
This partnership will be spearheaded by the Redrice Sports Collective, an investor network headed by UK tennis icon Andy Murray.
The deals were brokered by Sportfive, AFF’s exclusive commercial agency.
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